All Posts in “Finance 101”

A guide to investing in bitcoin

A lot of people ask about investing in bitcoin, or if they should. This piece goes through the pros and cons, and various options. It will cover what bitcoin is, and a bit of the history of the digital currency as an investment vehicle. If you are considering investing in bitcoin, we recommend you do your own research before making any decisions. This guide does not seek to recommend or advise investing in bitcoin, but acts as a resource for people trying to understand it better.

What is bitcoin?

human63Bitcoin is a digital currency – it consists of tokens that can be exchanged between people on an online ledger cheaply, securely and quickly. It is not owned or controlled by a bank or central body, but processed by a distributed worldwide network of software called the blockchain.

Transactions using the blockchain are verified multiple times using encryption to ensure no fraudulent transactions occur. This distributed network is currently more powerful than the top 500 super-computers combined, and ensures that the rules of the network aren’t changed without a technical consensus. Examples of rules are costs of transaction, required level of verification, how new bitcoins are generated, and the limit on the bitcoins that can be generated.

There is a set of rules on how the network operates. Only 21 million bitcoins can ever exist, and no more can be created after year 2140 – this rule acts as a controlled monetary inflation. Bitcoins can also be broken down to eight decimal places, so you can buy fractions of a bitcoin.

Why is it important?

bitcoin92The potential of blockchain technology has been debated widely, especially when it comes to finance, information and security. Bitcoin is a relatively new technology, and the software behind it is free to the public to build upon. Because it is finite and digital, it is argued that it is one of the first truly digital commodities. Since its introduction in 2008, thousands of bitcoin companies have emerged, with over 80 million dollars in VC funding pouring into the ecosystem. The bitcoin network has a AU$4 billion dollar market cap at time of writing.

Bitcoin as an asset class

As an asset class, bitcoin is difficult to define. Previous digital tokens were controlled by a third party, so never really got into the asset class category, they were usually pegged to a currency value and there may be limits on when and where these tokens can be redeemed.

Bitcoin is:

  • finite and takes effort to produce, similar to commodities like gold,
  • its value is set on free market open exchanges like shares,
  • it can be divided instantly and transferred around the world in fractions like digital money,
  • the transfer is irrevocable and peer to peer, like cash.

So the best asset class title for it is “bitcoin”.


Bitcoin first traded at .09c per coin in 2010 and currently sits at AU$300 per coin as of the time of writing. The price is not pegged to anything, but is discovered on open exchanges. On these exchanges people fill order books with prices they are willing to buy and sell at, similar to stock markets.

Why would you invest in bitcoin?

There are a few reasons that people see bitcoin as an attractive investment vehicle, we’ve listed some of them below, as well as some of the reasons why people hesitate. Remember this isn’t financial advice, just two sides of the coin.

Finite supply

The big pro is that there is a fixed, finite supply. Much like gold and other asset classes, bitcoins can’t just be spun into existence. Because of the strength of the distributed network, no one entity can tinker with the supply or limit. There are only 21 million bitcoins that can ever exist.


gear74It is argued by some that bitcoin’s utility will drive up the demand, and thus the value of these digital tokens. Hypersecure irrevocable token exchange being something that has many valuable real life use cases, such as:


Every facet of bitcoin could potentially be a billion dollar industry, but this does not mean every bitcoin could be worth a billion dollars. In a truly efficient market, bitcoin should be able to handle these non-monetary roles without a significant price increase. Another investment option may instead lie in businesses and new economies that benefit from the efficiencies brought about by the blockchain protocol.

Alternative money system

Many like to own bitcoin as a hedge against other monetary systems. The economies of the world are inextricably linked, so an alternative finance system that exists outside of the traditional one may seem like a good place to store some value. An example is the bank runs in Cyprus. When the local government indicated they may begin taxing 10% of personal accounts, waves of users purchased bitcoin as a way of hedging against their local currency.

Why shouldn’t you invest in bitcoin?

earthglobe23Something might go wrong

Don’t reach for your wallet just yet, there are plenty of factors to consider. Despite 20 years of cryptographic studies that suggest bitcoin’s protocol is unhackable, there could still be some hidden flaw. Something that turns a AU$4 billion market cap to zero. With our current understanding of cryptography this is unlikely, but it is still a possibility to consider.

Security and management

On the blockchain, you prove ownership of bitcoins through control of a private key (similar to a password). This makes data security very important. Holding bitcoin means protecting your private key in ways that involve some level of technical skill and cost. You are able to encrypt your private key offline, or trust a third party like CoinJar to store your bitcoins for you.


The swinging price of bitcoin, or its ‘volatility’, is also a factor. Bitcoin trading is not for the faint of heart. Historically the price has fluctuated significantly, and seeing a 50% decrease in value in a day is not unheard of. This highly volatile market can be a benefit to skilled traders who can use the fluctuations to their advantage, however for many this does not make it an appealing investment.

Options to invest

Buy and hold

Buying bitcoin is the simplest way to invest, you exchange money for an agreed amount of bitcoin based on market rates. The market rates are dictated on open exchange, or you can also purchase off broker style market makers like CoinJar. If you buy bitcoin, you then need to hold bitcoin. You can set up an offline wallet (which you control, but requires high security) or use a third party wallet like CoinJar.


worker33As we mentioned earlier, transactions using the blockchain are verified by a distributed network of super-computers. If you contribute computing power to this distributed network, you will be apportioned some of the newly minted coins as a reward and incentive for processing the transactions. As more computing power adds to the network, the network adjusts so that the same amount of bitcoins are still generated relative to the increased computing power. This incentivises people to add more security muscle to the network. The result is that to generate profit from mining you need to buy large amounts of specialty gear and the margins are razor thin. Traditional computers simple do not offer enough power anymore.

Invest in a fund

Funds are emerging that own a particular amount of bitcoin and trade on open stock markets. Examples include GBTC, Second Market or the Winklvii’s ETF. This means you own shares in a company that holds bitcoin. This solves the security requirements, but then you pay brokerage and management fees on top.

Invest in a bitcoin company (or start one)

Bitcoin creates new models of transacting online and makes old models more efficient, which often brings profit. Many companies stand to benefit from the efficiencies of a distributed, hyper secure low-cost ledger. By investing in a company that is innovating in the space, or starting your own, you will be able to benefit from the technology without speculating on the commodity.

From this we can conclude a few things:

  • bitcoin has become a valid investment vehicle in the past few years
  • the fixed supply means it could be potentially lucrative
  • the concept is still experimental, so don’t invest your life savings
  • there are a lot of security and management considerations
  • you don’t need to buy bitcoin to ‘invest’.

It’s possible to invest in bitcoin, via technology, direct ownership or shares in an investment vehicle. It is not a get rich quick scheme, but it is ownership of tokens on a new type of value network that may or may not have huge utility in the future.

There are other avenues, like starting a bitcoin business, or investing in one that you predict will benefit from this type of technology. Whatever you choose to do, bitcoin is a financial force that can not be ignored. As for whether it’s an opportunity that can’t be missed? Only time will tell.


Save time and money by getting paid in bitcoin

This walk-through covers how you can use bitcoin, as a contractor, to get paid faster and lower fees on both ends. bitcoin15

The intended audience is contractors and service providers who have clients overseas or who provide services internationally. It covers not only how to accept bitcoin (that bit is easy), but how you can show your client the easiest way to take advantage of the Bitcoin network as well.

Case Study
I contract out as a writer, and was asked to cover the Inside Bitcoins conference. They had the option of international wire, PayPal or bitcoin. I chose bitcoin. I sent them my invoice (we denominated in USD), they sent me my fee in bitcoin at the market rate, and I had the money in my CoinJar instantly. No $25.00 wire fee, no international transfer delays. I invoiced then had the money that day. Because I use CoinJar I was also able to spend it on dinner that night using my Swipe card.

Step 1 – Get a wallet

For this example I’m using CoinJar, but there are plenty of services that do the same thing. The key aspects are that you can convert bitcoin to cash, instantly, and the bitcoin to cash exchange rate is better than the foreign exchange rates (CoinJar is 1%, so no problem).

Set up a CoinJar

bitcoin58Step 2 – Show your client

This is the tricky part, because it may be a conceptual leap for them. But if they’re interested then walking them through it is pretty easy.

First explain the benefits:

  • 5% – 10% cost saving (perhaps offer a discount)
  • Instant settlement

If you like you can help them find an exchange, making sure it:

  • Is reputable
  • Allows them to hold a cash balance
  • Allows them to buy bitcoin and transfer out
  • Offers a competitive exchange rate

You can even send them this guide on using bitcoin to send money overseas.

Step 3 – make the transfer

Here the client simply needs to:bitcoin67

  1. Top up their exchange account with cash on their end
  2. Convert their local currency to the agreed bitcoin amount
  3. Transfer to your bitcoin address

Bonus points if they use a service like CoinJar, which offers hedged accounts, so they don’t need to worry about price fluctuations in between conversion and sending.

It really is that simple. Set up your wallet, help them set up theirs, store the money as dollars and just use bitcoin as the plumbing. You’ll save time and money, and learn something new.

Want to learn more? Read our guide about using bitcoin as a cash backup overseas.

Using bitcoin as a cash backup when travelling

Even the smartest traveller can lose their cards or have them blocked or stolen. Traveller’s cheques are an option but they are hard to get and use, and the fees are massive.

In this blog, we’ll go through how you can use CoinJar (or any other bitcoin service) to stay connected with your money back home. With a little know-how you can use bitcoin to access your money as cash, in any local currency, wherever you go.

Why bitcoin?


Bitcoin is a distributed payment network that allows you to transfer value instantly and globally, with low fees. For this tutorial, we’ve used CoinJar but you can apply this to any bitcoin service that offers currency conversion and a wallet.

Step 1 – Set up your CoinJar

Set up is free and instant, you can use a CoinJar to hold cash, bitcoin, or hedge against major currencies.

Open a CoinJar

Step 2 – Deposit Cash

We accept deposits via BPAY. BPAY deposits can take 1 – 3 business days so make sure you complete yours before you head off.

Step 3 – Access your cash

There are a few options for accessing the funds in your CoinJar abroad:

illu__account__external__bank-alternateFind a bitcoin ATM

How do bitcoin ATMs work?

  • The ATM checks the current exchange rate for bitcoin in the local currency.
  • It then creates a quote, based on this exchange rate.
  • It displays a  QR code that says how much to pay, and where to pay to.
  • Your CoinJar then converts your money to bitcoin for the quoted amount and sends.
  • That value gets transferred and converted to the local currency instantly.

To note

  • This is still a new technology, don’t build all your travel plans around bitcoin just yet, we recommend this as a powerful option, and a good back up in case of emergencies.
  • You don’t even have to buy bitcoin, you just have to have a CoinJar (or similar service) with money in the account.

illu__account__aeroplaneOur users already use CoinJar to stay connected to their money, wherever they are. Read the about how one of our customers used CoinJar to access her Australian dollars in Japan when her cards were cancelled on a business trip. 

Stuck? Get help.

Next: Learn how to use bitcoin for remittance.